Where are the ad dollars?
Despite news reports to the contrary ad expenditures in both consumer and B2B seem down vs. 2011. Is some of this due to dollar shifts to alternative channels, or is this due to...
Blog
Recent news More posts »State of the Industry
Having represented a number of brands in the B2B and consumer publishing field I’ve come to a few conclusions about the state of our industry: Consumer special interest...
Why Independent Representation?
A tightening economy and major changes in the B2B landscape make the current environment no place for inexperience. The modern B2B sales representative needs to be comfortable...